Decision Making

My nascent ideas on the application of economics/voting theory to decision making in animals, e.g. during choice between different palatable foods.

The standard view seems to be that when an animal is confronted by a choice of foods, the decision to choose one food over the other is determined by a rational weighing of different factors (i.e. algebraic summation of neural or synaptic weights), leading to a threshold choice for one food over another. For example, when given a choice between two palatable solutions, perhaps dopamine is released in the n. accumbens in response to both flavors; due to prior experience, however, the flavored solution with, e.g., the higher caloric content might induce more dopamine release than the other solution, triggering a choice of the caloric flavor.

Rather than an algebraic summation of preference/aversion value, I hypothesize a group of neurons/synapses are "voting" on the choice of foods. Furthermore, the system of voting may not necessarily be a "first past the post" system in which the plurality of neurons in favor of one solution "wins"; alternative systems of voting are possible. The Economist had an article describing the work of Saari that employed as an example voting for beverage choice.

Useful references to track down:

Donald G. Saari on economic models of voting.

Barry Schwartz on the paradox of too much choice. (This is the same Barry Schwartz who wrote the textbook on learning and memory).